get ebooks free

Share this page ...


How to Motivate Creative People by Mark McGuinness

Genre/Category: Business Books
Usage:
Creative Commons
Free Ebook Format: PDF
Total Transfers: 3637

Login or Register to transfer this business book to your device or software

Register Here



Sponsored links:

How to Motivate Creative People by Mark McGuinness
Free Ebook Synopsis

If you are a leader or manager your job is to get the best work out of the people on your team. Traditional approaches to corporate management often rely on 'the carrot and the stick' — offering rewards for good performance, using managerial authority to command people, and penalising failure to comply.

    But creative work is different.

You're probably aware that creative people have a reputation for being free spirits who hate being told what to do. So it won't surprise you to hear that wielding the big stick will have a negative impact on their work.
    But did you know that you can do just as much harm with the carrot?