The Internet Ideology: From A as in Advertising to Z as in Zipcar
According to many, the Internet, this jumble of servers and communication protocols, is the greatest invention ever. But is it really so? Will Big Data help us to understand the world?
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15 Questions About Native Advertising
Does native advertising work? Does it have negative consequences for society? Should native advertisement be deregulated, or should it be more seriously regulated?
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15 Questions About Social Media
What is social media marketing? Are companies doing it right? Does it make sense to send your website visitors to Twitter and Facebook?
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15 Questions About Online Advertising
For starters, this is not a single question, but at least three different ones. The right question to ask would be: for whom does online advertising work?
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